AMA, American Marketing Association

AMA is the biggest worldwide association for marketing and the Faculty of Economic and Business Science is part of this association. AMA has 11,000 student members and 20,000 professional members besides 370 university divisions in the United States of America, Canada and México. In Latin America, it has alliances in Bolivia, Ecuador and México and now at Universidad del Istmo in Guatemala.

 

NEWS

En 2018, el marketing debe asumir la propiedad de la transformación digital, la responsabilidad y la intimidad del cliente

El liderazgo no es volumen es adaptación. Ideas nuevas a uso productivo es la esencia de la innovación

UNIS crea un chapter de AMA